Already Exhibiting

Thank you for choosing to exhibit at, and support, this year's Western Foodservice & Hospitality Expo! Please bookmark this page as your resource for helpful guides to ensure you have a successful show.


1. Update Your Company's Online & Printed Show Directory Listing

Be sure to update your company's listing in the Online Directory and the printed Show Directory. This is what attendees use to plan their time at the show. You will also be able to add press releases, product information and much more to your online listing. To update your listing, visit the online exhibitor portal, choose your company name, and use the password that was provided to you via email. If you have any questions, contact Sue Fales.

2. Order Furnishings & Services, Review Forms and Permit Information in the Online Exhibitor Manual

To make your participation in the 2017 show go smoothly, we've prepared an Online Exhibitor Manual which includes all the information and services available to you at the event. Please read through the Exhibitor Manual carefully for all deadlines and order forms you'll need while preparing for the show. 


3. Register for Exhibitor Badges for Booth Staff

Each individual from your company attending the show is required to have an Exhibitor Badge to access the exhibit floor. Each exhibiting company will receive an allotment of badges based on booth size. You will be able to register for badges in the same location where you update your listing information - HERE. Choose your company name, and use the same password that you used to update your listing, and clink the link that says "Click here to register your booth staff". If you have any questions, contact Sue Fales

4. Invite your Customers and Prospects to Attend the Show as Your Guest

Our FREE Customer Invitation Program is a free and easy way to offer complimentary registration to your best customers and prospects!  This program allows you to create your own link for complimentary registration and send it to your customers and/or prospects.  You can choose from web buttons, email signatures, social media graphics and evites (email invitations) -- all providing your customers and prospects with free registration ... and provided at no cost to all exhibitors.  Coming Soon!  

5. Improve Your ROI with Sponsorship Programs and Free Marketing Opportunities

Value Added Exhibitor Programs - Additional programs at no extra cost to increase your return on investment.

  • Sponsorship Opportunities - Drive traffic to your booth and get noticed at the show with a variety of high exposure and high impact marketing vehicles to help you achieve your show goals. With a wide range of price points there's a sponsorship opportunity for everyone. Review the Marketing & Sponsorship options here and then contact a Show Manager to secure your selection.

    FREE Press & Media Opportunities for Exhibitors - Use our Exhibitor Media Services to maximize your exposure before, during and after the show. Request a list of pre-registered media, download the Western Foodservice & Hospitality Expo logo, issue and post your press releases, and find information about holding a press conference or a booth briefing onsite. Contact for more information.

  • VIP & Multi-Unit Buyer Program - This program was designed to deliver the key buyers (or industry professionals with a strong buying power) that our exhibiting customers have told us would directly impact their show satisfaction and return on investment. This program drives qualified attendees that you want to see. We are continuing to enhance our VIP Program with a special focus on key executives and decision makers from Multi Unit Properties with 2-25 establishments.  For more information on this program, or to provide your own target top buyer list, contact Lauren Dabb at

  • Social Media Outreach - Build buzz for your company via the Western Foodservice & Hospitality Expo social media announcements on Facebook. Be sure to like our page here.

  • 9 Habits of Successful Tradeshow Exhibitors webinar - Longtime exhibitor and speaker, Darren Denington of Service with Style Hospitality Group, has put together a webinar with tips on how to make sure you maximize your time at a trade show. View the webinar here. (Please fast forward to minute 12 to begin viewing)

5. Book Your Hotel and Review Travel Information

Through our official housing partner, Connections Housing, we provide reduced hotel rates and travel discounts for your trip to Los Angeles.

Book through the simple-to-use reservation website or with helpful and friendly booking agents. 

Please note:
 Connections Housing is the only official housing company associated with Western Foodservice & Hospitality Expo. While other hotel resellers may contact you offering housing for your trip, they are not endorsed by or affiliated with the show and entering into financial agreements with such companies can have costly consequences.


Have questions? 

Matt Mennona, our dedicated Exhibitor Service Show Manager, is your personal resource available to help with all of your show and booth questions and needs leading up to the show. Whether it be maneuvering your way through the exhibitor manual or assisting you with log-ins and passwords, Matt is here to help.

Contact information him at or 203-242-8122.

Exhibitor Alerts!!

BEWARE of the Restaurant Daily News and Oser Communications 
Urban Expositions and the Western Foodservice & Hospitality Expo do NOT support the Restaurant Daily News produced by Oser Communications -- it is NOT affiliated with Urban Expositions or WFHE.  Please be aware that you may receive solicitations for the Restaurant Daily News from Oser Communications, its publisher, which may use the name of the Western Foodservice & Hospitality Expo, and may tell you that they are authorized to distribute their magazine at the even -- do not be fooled.  The only official event publications are produced by Urban Expositions and the Western Foodservice & Hospitality Expo. For high impact advertising, and guaranteed access to the show attendees, please contact

BEWARE of Third Party Lead Retrieval Systems

Beware of third party lead retrieval companies soliciting devices with the assumption they work at all or most shows.  The Western Foodservice & Hospitality Expo official registration providers design their systems to work in accordance with conditions that protect information, ensure data integrity, and are NOT aligned with outside providers systems.  Any challenges with use of these systems should be directed tot he seller of these systems. 

BEWARE of Travel Scams
The Western Foodservice & Hospitality Expo, in partnership with Connections Housing, are committed to providing you with the best travel deals around. Connections Housing is the official travel provider for the Western Foodservice & Hospitality Expo. Don't be fooled by offers from other parties using the Western Foodservice & Hospitality Expo name - they are NOT affiliated with Urban Expositions or the Western Foodservice & Hospitality Expo. Remember, if the offer seems too good to be true, it probably is. At the very least, prior to booking with a party other than Connections Housing, please check the prospective vendor's rating at

BEWARE of the Fair Guide
Urban Expositions and the Western Foodservice & Hospitality Expo do NOT support the Fair Guide -- it is NOT affiliated with Urban Expositions or WFHE.  Please be aware that you may receive solicitations for the Fair Guide from Construct Data, its publisher, which uses the name of the Western Foodservice & Hospitality Expo -- do not be fooled.  Construct Data currently operated out of Slovakia (it has previously operated out of Austria and Germany). 

BEWARE of the Expo-Guide
Urban Expositions and Western Foodservice & Hospitality Expo also do NOT support the Expo-Guide -- it is NOT affiliated with Urban Expositions or Western Foodservice & Hospitality Expo. Please be aware that you may receive solicitations for the Expo-Guide from Commercial Online Manuals, its publisher, which use the name of Western Foodservice & Hospitality Expo – again, do not be fooled. The Expo-Guide currently operates out of Mexico.

For further warnings on the Fair Guide and the Expo-Guide, please check out (the website was set up originally to deal with the European City Guides, but it now addresses the Fair Guide and Expo-Guide as well as several other similar matters).

And please remember – the only directories and guides affiliated with Urban Expositions are those published by Urban Expositions, including the official show directories. If you have any doubts about a directory/guide solicitation using Western Foodservice & Hospitality Expo name (for example, if the solicitation requires payment made to an address in a foreign country), please contact an Western Foodservice & Hospitality Expo salesperson ASAP.